Should a new casino have a large gaming catalogue or a quality one

Should a new casino have a large gaming catalogue or a quality one

When a new casino enters the industry, many decisions have to be made. A lot of these decisions can be crucial when it comes to whether the casino succeeds or fails. After all, it is one of the most competitive industries at the moment. Over the past decade, we have seen an explosion in the number of all new online casinos coming onto the scene. One of the decisions they have to make is whether they go for quantity or quality when it comes to the gaming catalogue on offer.

Just like there has been an explosion in the number of online casinos coming onto the scene, there has been an explosion in the number of online gambling games and online slot machines to choose from. And so today I am going to look at whether new casinos should opt for a large gaming catalogue or a quality catalogue.

When I visit an online casino, I like to see a diverse range of online slot games to choose from. After all, I never want to always play the same game; otherwise, it gets repetitive and boring, and I start to lose that excitement I want to feel as part of my online casino experience.

At the same time, however, you, like me, may have stumbled onto a casino but found a wide range to choose from; however, they’re all a bit unappealing. Nothing provides you with that immersive, exciting experience, and they’re all just a bit plain. So today I will look at whether there is a perfect balance that a casino can achieve between quality and quantity.

How important is a catalogue to a casino’s success?

As I have already touched upon, if I go onto a casino website and they have a limited catalogue that is never changing and not very dynamic, this gets boring. This has the same effect on other players as well. The audience of a casino will eventually start to look elsewhere if they do not see anything new or vibrant being uploaded to the website for them to enjoy. Playing the same online slot machines on each visit will mean they start to lose the excitement they want from the experience of visiting that specific website.

After looking into it, I found that there are over 1 million slot machines in the world, meaning there is a huge choice when it comes to casinos choosing what to add to their catalogue. On average, most of the online casinos that are licensed by the UK Gambling Commission will have between 1000 and 4000 online slot machines for punters to choose from. Providing the quantity but, especially within the more prominent online casinos, also quality. With some of the biggest names in online casino slots, I regularly see them featured on the roster.

Also, on an online casino website, I want them to ensure that they are providing a wide range too. This means having a high-quality, diverse range of online slot machines while at the same time having a range of high-quality table and card games too. Even going as far as providing other forms of gambling for them to choose from, such as bingo or online poker. The reason I consider this equally important for the casino is that it then turns into a one-stop shop. Rather, if someone has changed their mind and would rather play some table games if you only offer other types of online casino games for them to choose from, they will choose to go elsewhere.

In summary

As I’ve explained today, the perfect balance for me in an online casino is to have both quantity and quality. You want the quantity there, so there is plenty of choice for the likes of me and you to choose from. Depending on what mood you’re in, you may fancy a certain type of slot or a certain theme, or you may fancy playing blackjack or poker. And to have a range of choices when it comes to each of these different types of games.

And so for the new online casinos to be successful, they need to ensure that all of these criteria are being met and that they are providing a good offering to the public, as there is plenty of choice out there and it is an extremely competitive industry. Keeping me as a punter at an online casino isn’t just for my benefit; if they manage to perfect this balance, they are ensuring that more people are coming through to their website.

Not only this, having a wide offering ensures that they are also increasing customer retention and decreasing the chances of customers like myself going elsewhere as we are getting bored with the offering that we are currently being presented with.